The ExpertVoice Order Reporter app for Shopify enables accurate conversion tracking and automated billing for expert purchases. Designed for brands with a redirect store on ExpertVoice, this app eliminates the need for the legacy JavaScript tracking pixel by directly reporting order data to ExpertVoice Finance.
💡 Note: This app is only available to brands using Shopify with a redirect store experience on ExpertVoice. If the ExpertVoice Conversion Tracking Pixel is currently installed on your site, it should be removed after installing the app to prevent duplicate reporting.
What the app tracks
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Conversion data from ExpertVoice expert purchases
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Order data linked to discount codes issued through ExpertVoice
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No personally identifiable information (PII) is collected
Data captured
The following data points are shared with ExpertVoice only when the order includes a matching discount code:
Order-level data
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Order ID
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Subtotal (after discounts)
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Discount amount
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Tax and shipping charges
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Total order value
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Currency (USD, CAD, AUD, etc.)
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Discount code
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Shipping location: city, state, postal code, country
Product-level data
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Product ID
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Product name
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SKU
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UPC
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MSRP
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Price paid (after discount)
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Quantity purchased
Brand benefits
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Time Savings: Automatically shares purchasing data—no more manual reporting.
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Billing Accuracy: Eliminates discrepancies between your sales and ExpertVoice invoices.
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Audience Insights: Provides transparency into what products your expert audience is buying.
How to install the ExpertVoice Shopify App
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Log into the Advocacy Platform
Go to advocacy.expertvoice.com -
Find your Pixel ID
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Navigate to Configure > Conversion Tracking Pixel
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Copy your unique Pixel ID (format: exp-###-######)
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Or access it directly here: Pixel ID Lookup
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Install the App
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Visit the ExpertVoice Shopify App Store Listing
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Click Install and accept the required permissions
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Paste your Pixel ID when prompted
✅ A green “Complete” badge will display when setup is successful
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Notify ExpertVoice
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Email your Customer Success partner once installed
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ExpertVoice will begin receiving order data immediately
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⚠️ If you previously installed the JavaScript tracking pixel, remove it now to avoid duplicate reporting. Check if it's still installed.
Frequently asked questions
Does this app share all our Shopify order data?
No. Only orders that include a discount code issued by ExpertVoice are reported.
Is order data retroactive?
No. Data collection starts from the date the app is installed.
Does ExpertVoice store PII?
No. ExpertVoice never stores expert names, emails, addresses or payment information.
Can I view this order data in the Advocacy Platform?
Not at this time. The data does not populate in the Analytics section.
What if I stop using Shopify?
Notify your Account Executive so we can update your reporting configuration.